Saturday, 19 March 2016

HTC VS Huawei on Twitter

Twitter is considered by many to be one of, if not, the best social media platform to market your products to consumers. HTC and Huawei both use twitter effectively to get more clicks and have more people talk about the products. HTC is not very active on twitter, only posting a tweet once a day, sometimes not even posting anything on somedays. Huawei on the other hand are more active on twitter, occasionally posting twice a day, and never missing any days. Looking at the types of tweets that are sent out, they are similar if not exactly the same as the ones that are posted on Facebook. The tweets are usually promotional and photos and videos around the product. As stated before, the two brands don’t fully use the 50/50 rule, usually only promoting their products.

The most successful post on Huawei's twitter is this post that is promotion for their smartphone. It has over 15 more retweets than the next most successful post.
This is the most successful tweet from HTC, having twice as many likes compared to any other tweet

As you can see, the most successful post from each brand is related to a promotion to their products. 


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