Final Post- Reflective Analysis

This is our final and most important post. watch the video to learn more about the best smartphone and all your favorite brands and companies. 

Thank you for being our loyal followers as we would provide our input on all things smartphones

- The SmartPhoneSquad

Apple Content Marketing

Welcome dear readers,

Today's post will be a special, different type of post. I will be attempting some content marketing for Apple. Hope you enjoy!

Apple has been innovating a lot of their older electronics and making new innovations in the market. I would highly suggest that Apple should partner with Snapchat to launch a marketing campaign to increase brand share in the Youth segment. Apple can hold an event on Snapchat where users can send cool or interesting Snapchats.Young Adults which are the main users of Snapchat, this social media platform is highly trending currently and Apple can exploit this opportunity. One goal would be to get a million snapchats in the Apple event. This would greatly help increase market share in the Youth segment. Apple should launch this marketing campaign as soon as possible, to not let the opportunity slip away as social media platforms are changing very frequently. This event could easily be promoted on Twitter and Facebook, the 2 platforms Apple is already built on and already has tons of influence on. Also Youth are more likely to share content so this would help the event get much more exposure. This campaign will attract audiences because the segment that we would be marketing to is a high user of Snapchat, so by using their social media platform we will gain an edge. The event engages audience by encouraging them to Snapchat for the event. There could even be prizes associated with the event. Also, as in the past Apple tries to keep up with trends, most notable their partnership with Beats By Dre which was a popular trend amongst the Youth segment. 

Blackberry Campaign

Blackberry Digital Marketing Campaign

I will be doing a campaign for Blackberry the reason is is because I think they need a good turn around to get back in the cellphone market. My idea is to focus strictly on compatibility. My audience will be mid range adults seeking a better phone option. My goals are to strictly get the idea out there and shared. I want to get a good amount of likes and feed back on whether or not the fans think it’s a good idea. I would like to launch the idea just before apple launches there new phone preferably before Christmas when people are in the mood to buy and now have a new option. We will promote the idea on twitter and facebook the reason being is because that’s where are target market is located. The campaign will attract the audience because we will be showing them how compatible our phone features are with the leading competitors and how you can get apps on our phone to sync with your friends and other devices.

HTC Content Marketing

I will be creating a campaign for HTC. My idea is to create a new way for phones to be properly integrated into consoles (gaming). My audience is mostly for young adults and late teenagers. Males in the 18-29 are my primary demographic. My goal is to simply test the waters for my idea, i am looking for likes on my Facebook page, as well as re tweets on my content idea. As for the time range for the idea launch, I would like to have it around June. The reason for this is because there is amajor expo about electronics in June and it is a good launch time for my idea. For social media that will be used, twitter, facebook, youtube, Google+, LinkedIn are all social media that I would use. The way that this campaign will attract people will be sponsoring certain brands that target my audience. This inludes restaurants, local sports teams, food and beverage providers and many others.

Nokia Fan Pages

Welcome Nokia fans!

Can’t keep up with Nokia as they make their fast paced return? Don’t worry we got your back. We found some cool and interesting fan pages for you find the latest updates on Nokia and keep up with the latest Nokia trends. We will also be providing you with screenshots so you can get a feel of the website so you can check it out.

Faceboon Fan Page: https://www.facebook.com/LumiaFanClub/ 

Blog: http://thenokiafanclub.blogspot.ca/ 

Fan Website: www.n8fanclub.com/